1		Search, job, –, Dish, partners, with, Monster

We have seen pizza ordering on TV and we have seen job search with an SMS. Now, we can search for a job using a TV. Dish TV has partnered with Monster for providing interactive job search on Dish TV. Shah Rukh would be so happy now – wait, he already has a job. He is the owner of KKR.

New service called as MonsterJobs Active is the latest value added service from Dish TV. It already has a portfolio of VAS in ICICI Active, Active Games and Active Bhakti

Dish TV on Thursday announced its partnership with online job portal Monster.com for powering its Value Added Services (VAS) platform ‘MonsterJobs Active’. (Business Line)

With MonsterJobs Active a monster subscriber can enter his username and password and search for jobs and apply for it.

Dish TV has a 5.5 million subscriber base and is expecting 10-15% of the base to use this service to search for 45000 jobs on Monster.

This looks like an extension to searching and applying for a job with SMS. The caveat here is – a Dish TV subscriber is also a Monster subscriber. That looks like a tiny percentage may be less than 10% of what Dish expects. Another assumption is that a user already has a monster account.

What kind of a serious job seeker would use a TV for sending his resume`?